Briefs and checklists
Resources
Templates & Checklists
Briefs to fill in before a project starts, and checklists to work through before a launch. Print them, save them as PDF or copy them as text.
- Brief
Brand brief
What to decide before a new identity or a rebrand.
- Brief
Website project brief
Goals, pages, features and practicalities for a new site.
- Brief
Photo & video shoot brief
Deliverables, direction and logistics for a shoot.
- Brief
Campaign brief
Objective, audience, channels and measurement for a campaign.
- Checklist
SEO checklist
Technical, on-page and measurement checks for search.
- Checklist
Online store launch checklist
Catalogue, checkout, legal, tracking and QA before opening.
